Tom Gaskell / Creative Director
Screenshot 2021-01-06 at 13.11.22.png

AZ Workforce Engagement Video

Client: AstraZeneca

Brief: Create a standout video showcasing employees who have gone above and beyond in their efforts during the COVID-19 pandemic.

Solution: To create a powerful and cohesive visual identity, I built the video's creative style around the AstraZeneca (AZ) logo mark. The creative style aligns with the AZ brand and effectively captures the extraordinary efforts of its employees during these unprecedented times.