Tom Gaskell / Creative Director
Tom Gaskell / Creative Director
Client: Countryside Properties
Brief: Create a brand for a new development proposal in Camberley.
Solution: The brand I created for the new development proposal in Camberley reflects the history and surroundings of the area. The logo design features a carefully designed tree emblem that symbolises the rural setting of the development. It is complemented by subtle military symbols, paying homage to the area's military history, and a local landmark that creates a sense of place. The brand identity was applied across various marketing materials, such as brochures, signage, website, and social media, to create a cohesive and memorable brand presence that resonates with the target audience and showcases the unique attributes of the development proposal in Camberley.